Airtouch, the new trend of natural balayage: advice and where to do it in Rome

Balayage is a widely appreciated lightening technique, but recently an even more natural alternative is emerging: AirTouch.

This technique, created by the visionary Russian hairstyilist and colorist Vladimir Sarbashev, allows you to make your hair from brown to blonde surprisingly bright with very little.

Lately, our customers often ask us what Airtouch consists of: let’s understand it better together!

1. What is AirTouch?

AirTouch is a revolutionary coloring technique that is conquering the world of hair style. AirTouch coloring uses only air (no foil or other tools) to create natural, subtle lightening. The result? A multidimensional, harmonious and vibrant effect, similar to that of the sun on the hair.

2. Who is AirTouch suitable for?

AirTouch is perfect for those who want a natural and luminous look. It suits dark or blonde hair and offers a smooth transition between distinct shades. If you want to show off hair that appears kissed by the sun, AirTouch is the ideal choice.

3. Differences with classic balayage

AirTouch differs from traditional balayage because it does not use aluminum foil or other tools. It is more delicate and customizable, made by freehand with precision. While classic balayage may appear more dramatic, AirTouch creates a more nuanced and natural effect.

4. Tips on how to maintain your AirTouch

After experiencing AirTouch, it is important to take care of your hair to keep it shiny and healthy. Here are some tips:

• Hydration – Use specific products for colored hair and regular hydration. Sulfate-free shampoo and conditioner are great for preserving color and shine.
• Sun protection – Protect your hair from UV rays with products containing sun filters. Wear a hat or scarf when out in the sun.
• <Regular cuts – Keep the ends trimmed to avoid split ends and preserve the healthy appearance of your hair.
• Delicate wash – Don’t over-wash as washing too frequently can fade the colour. Opt for warm water and gentle massages.
• Excessive heat – Limit the use of hairdryers, straighteners and curling irons. When you use them, it would be ideal to apply a heat protectant product.
• Masks and treatments – Apply nourishing masks or specific treatments for colored hair at least once a week.
• Avoid chlorine – If you go swimming, wear a swimming cap to protect your hair from chlorine.
• Professional advice – Book regular appointments with a quality hairdresser like Mood Hair Lab for personalized touch-ups and advice.

5. Can I do AirTouch if I have short hair?

Absolutely yes! Even if you have short hair, you can experience AirTouch. This coloring technique is also well suited to shorter hair. The goal of AirTouch is to create natural, nuanced lightening, so your hairdresser can adapt it to your specific needs (if you’re unsure, don’t hesitate to book a consultation at Mood Hair Lab!)

6. How long does AirTouch last?

The duration of the AirTouch effect on the hair can vary depending on various factors. Generally:

• Regrowth – AirTouch creates a nuanced and natural effect, so regrowth will certainly be less evident than more pronounced techniques. We feel we can tell you that the effect lasts about 2-4 months, after which a touch-up will probably be necessary.
• Care and maintenance – The duration also depends on the care you give to your hair. Use specific products for colored hair, avoid frequent washing and protect it from UV rays.
• Hair type – Duration may vary depending on the texture and color of your hair. Lighter hair may require more frequent touch-ups.

7. Alternative to AirTouch

In addition to AirTouch, there are other lightening techniques such as babylights and “Scandi” lightening. However, if you aim to have an ultra natural and luminous look, AirTouch is definitely the best choice.

AirTouch hair in Rome: let yourself be inspired by Mood Hair Lab!

If you are in Rome and would like to experience AirTouch, we invite you to book an appointment at our salon, Mood Hair Lab. We promise you: our expert colorists will be happy to create light, luminous hair for you.

Call us for personalized advice and answers to your doubts: you will discover how AirTouch can enhance your natural beauty! 🌟